I recently read an article (I do a lot of that) that talked about "Pervasive BI", and frankly I'm getting really tired of the phrase. Based on recent research, Pervasive BI is a myth. BI adoption rates in most businesses are around 10-12%. And from my perspective, that's just fine.
Please don't misunderstand - I think it is essential for knowledge workers to have access to good information to be effective. But shouldn't the focus of a BI deployment (at least initially) be on providing high quality strategic information that isn't readily available from other applications? Shouldn't the operational BI requirements be met by the operational applications?
Is the industry bias towards pervasive BI anything other than a push to get more licenses sold?
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